Finding the balance between blogging and working full-time is something that most of us will have to do at some point. As much as I aspire to be a daily blogger, realistically this isn't going to be the case any time soon as these things don't just happen overnight. It's certainly not easy holding so much passion for something you can't fully put your heart and soul into, but it's important to stick to a routine that allows you to post as much as possible without completely burning yourself out. I've recently found a routine that I feel helps me toward finding that balance.
PLANNING POSTS IN ADVANCE
I'm always on the look out for new ways to contribute toward my productivity and consistency of posts, and planning ahead is a great way to do so. Saturdays are usually my writing days, so during the week I'll get my ideas together and plan exactly what the subjects of my upcoming posts will be. My notes section on my phone is filled with any ideas that have come to mind throughout the day whilst I'm at work, and when I get home I'll usually write a more in depth description and plan each stage into my blogging journal. If I'm being honest, the writing part of my blog doesn't come naturally to me and it takes me a little longer than I would like to complete a post, so this saves wasting even more time trying to think of what to write about next.
- Establish subject and create title of post
- List products/props to use in supporting images
- Compose background and product styling
- Photograph portrait and landscape images for next few posts
- Edit images in photoshop, pick 2 or 3 to accompany post
- Write, proof read twice and publish post
- Post Instagram image
TAKING PHOTOS COLLECTIVELY
Another important step that saves a huge amount of time is having my photographs edited and ready to go before cracking on with the writing of my post. Once I'm in the mode of taking photos and the lighting is on my side, I'll take full advantage and spend a good couple of hours snapping away for my next few posts. Not only does this allow me to be ahead of the game, but it also keeps the style of my images consistent as they are all photographed in the same light. As mentioned above, I use the method of planning ahead which means I'm usually quite confident in knowing which products and colours will compliment each other and I can just grab everything and get straight into it. There have been so many instances in the past when I've not had a clue what to photograph for certain posts and I've wasted valuable time faffing around. And we all know how precious those few hours of natural lighting are.
Everyone works differently when writing posts, but I've always found it easier to produce mine in stages. I tend to structure them a few days before publishing which prevents having to do everything at once and I already have the initial flow that I can get straight back into when completing it. If I have some spare time in the evenings during the week, I'll edit my photos and put them into place as well as writing my opening paragraph. If this particular post is split into sections or categories, I also tend to create drafts of those sections in note form, ready to be written out in full when I come back to it.
How do you balance blogging with a full-time job?